Redbaby is a division of online retailer Suning in China, specializing in products for babies and children. When they decided to launch a forum where young mothers can exchange their experiences, agency-in-charge Ogilvy turned to Shooting Gallery and photographer Szeling for the shoot of this fun campaign. The resulting visuals have been widely showcased in Shanghai’s metro stations and streets, and on the…

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Here’s a selection of some recent work, shot by Szeling for BBDO and JWT in Shanghai and Korea. This includes a conceptual shoot for BBDO Shanghai that serves as a cautionary tale for unexpected poolside hazards… In other projects commissioned by JWT Shanghai, Szeling also shot pictures for Kellogg’s and Suning in China. To round off…

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Project : Shooting Gallery Asia’s Luerzer’s Archive Ad by JWT China Agency : JWT Shanghai Chief Creative Officer : Yang Yeo Creative Services Director : Liza Law Production House : Shooting Gallery Shanghai Photographer : Szeling Chang Executive Producer : Raymond Goh Asst. Producer : Nicole Hu Production Asst. : Nino Tang Photography Assts. : Alan Chow, Rankin Ran Studio Assts. : Geoffrey Gu, Ran Rui…

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Our Shanghai based photographer, Szeling, recently did a collaboration with JWT Shanghai on the may issue of japan’s ‘Brain’ magazine. Check out the posts below for a guest article about the project by Terence Leong, Senior Creative Director of JWT Shanghai as well as behind the scenes pictures! ‘Brain’ magazine’s may issue cover shot Featuring…

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