In this MTV for French singer-songwriter Renan Luce, Laurent Seroussi is playing with the old art form of the ‘trompe-l’œil’, in which paintings – traditionally on walls – create the illusion of depth and perspective. The typical budget constraints in the local music scene have been cleverly dealt with by choosing a one-shot video concept that takes us through a series of French cityscape drawings. The single shot, raw and unedited, deliberately gives an interesting peek behind the scenes when switching camera positions. Although the execution was real-time, many more hours went into the meticulously prepared set, a carefully planned timing and undoubtedly a lot of rehearsing. Kudos for Renan’s workout routine on the treadmill – without bars! – while singing and focusing on the camera… Not recommended for trying out at home.
Further to his MTV projects, Laurent has been shooting album artwork for various other artists in the French music scene. See all his recent work below, and contact us via the following link for bookings, more info about his work or other enquiries. Laurent Seroussi is represented by us in Asia, through our regional offices.
Music Video – “Appelle quand tu te réveilles” by Renan Luce
Artist : Renan Luce (France)
Published by : Universal Music
Director / DOP / Illustrator / Set Designer : Laurent Seroussi
Photographer Cyril Lagel shot this butterfly-themed series of pictures for the Fall/Winter edition of 160grams, the online Fashion/Beauty/Lifestyle magazine. ‘The Butterfly Effect’ editorial promptly earned him a Photographer-of-the-week spot last month on photography web portal One Eyeland, where he was also ranked number one for France. Cyril Lagel is represented by us in Asia via our regional offices. Click the link below for bookings or other enquiries.
For the launch of MediaCorp’s digital TV services in Singapore, Ren Partnership trusted Shooting Gallery Asia with the production of the TV commercials and print campaign visuals. Photographer Sebastian Siah and director Yee Chang Kang worked with three selected celebrities to create adapted versions in English/Malay, Tamil and Mandarin. Have a look at the clips and campaign visuals below.
Client : MediaCorp
Agency : Ren Partnership
Agency Chief Creative Director : Chris Chiu
Agency Producer : Anthony Lee
Art Director : Sharul Amir
Accounts Director : Dawn Liew
Production House : Shooting Gallery Asia (Singapore)
Producer : Daniel Wong
Director : Yee Chang Kang
Executive Producer Print : Michael Kan
Photographer : Sebastian Siah
Line Producer : Maryann Chan
MediaCorp ‘Closer Look’ TV Commercials (English/Mandarin/Tamil versions)
Campaign visuals, shot by Sebastian Siah :
The newest award on the shelf at Wishing Well Asia, is a Silver Gong for their CG work in the ARS ‘Fight Mosquitoes’ campaign, designed by Dentsu in Singapore. For the three visuals – featuring Samurai, medieval knights and modern day soldiers – dozens of 3D figurines were painstakingly rendered in 3D and composited to form the spiral shape of the promoted product. The Silver in the Outdoor & Poster Category was given for ‘Soldiers’, while the combined works – including ‘Knights’ and ‘Samurai’ – reached another 7 finalist spots at the award show. Earlier this year the work made it into the final selection of the Cannes Lions and the AD Stars.
Client : ARS Chemical (Thailand) Co. Ltd.
Agency : Dentsu Singapore
Chief Creative Officer / Copywriter : Ted Lim
Executive Creative Directors : Ng Heok Seong / Subun Khow
Associate Creative Director : Supparat Thepparat
Senior Art Director : Trevor Lim
Art Director : Jeroel Leyble
Account Director : Pasinee Vithayaveroj
CG & Digital Imaging : Wishing Well Asia – Singapore
Photography : Shooting Gallery Asia – Singapore
This gallery contains 54 photos.
There were plenty of odd characters on the 4th anniversary of our Shanghai studio which we defiantly celebrated on the eve of Halloween, with a laksa party for friends and clients in the advertising industry. Freddy, Seb and Raymond put up their best cooking effort to feed all guests – humans and creepy zombies alike – before […]